|
|
Go
Feb 26, 2021Open AccessArticle
As the salary rise for teachers has been an on-going issue, the researchers studied the spending habits of the teaching personnel and their reasons in borrowing money from financing institutions. This study was conducted in twenty-two public schools in Palayan City with a total of one hundred seventy-seven teaching personnel as respondents. Descriptive research was used in this study through survey questionnaire and interview method in order to reveal the relationship between variables and to an...
Sep 17, 2020Open AccessArticle
Packaging has found a crucial place in the agri-business value chain over the years. That is, packaging has developed well beyond its conventional purpose of simply protecting products to a key marketing role in developing shelf-appeal, providing product information, and establishing brand image and awareness. This in other words suggests that the visual appearance or look of a product with respect to its package design play a vital role to its marketability. It is therefore of essence that the ...
Feb 11, 2020Open AccessArticle
One of the course requirements in a business marketing curriculum is direct selling that serves as a gateway to the entrepreneurial world to students. The researcher used descriptive method. A total of 175 college students taking up marketing management from different colleges in Nueva Ecija were surveyed. The researcher used a Likert-scale type questionnaire and analyzed it through statistical data treatment such as mean and weighted mean. In light with the fo ...
Jul 22, 2019Open AccessArticle
Since the beginning of the 21st century, the stock market has experienced many outbreaks of bull market, and stocks have gradually entered the public’s field of vision from a small investment field. In the era of big data, how can investors make correct information from a large amount of in-formation? The choice becomes the most critical issue. This paper selects 17 listed companies in the coal industry in 2018 as th ...
Jan 25, 2019Open AccessArticle
Purpose: The study examined the role of after-sales services on customer satisfaction using CFAO Motors as a case study. Methodology: A mixed ap-proach was used in the data collection through questionnaire administration and interviews. The analysis made used of Kano’s Model and Kendall’s Coefficient of Concordance. Results: The result indicated that maintenance (M) = 43 and inspection (O) = 41 were the highest scores of the major ...
Jan 16, 2019Open AccessArticle
Restaurants affiliated with the hotel industry play an important role in increasing revenue and responding effectively to customer expectations. This paper examines how perceived value relates to intention to purchase (ITP) in the context of hotel restaurant dining using a quantitative approach involving multiple regression analysis. In addition, the findings indicate that there are three significant key variables that positively ...
Dec 11, 2018Open AccessArticle
The study of management
innovation has gained relevance in recent years, but there is a lack of
empirical research analyzing the factors that favor it. This article
contemplates two types of antecedents of management innovation in the
hospitality industry. In the internal context of the company, the influence of
the employees’ knowledge and skills is analyzed, as well as the company’s capacity
to integrate this knowledg ...
Oct 29, 2018Open AccessArticle
The growing usage of social media is changing the businesses’ method re-sponding to consumer’s needs and wants and increasing the chances for firms to market their products and services in a customized and personal way. Nev-ertheless, there are still needed answers concerning to what extent social media platforms as marketing tools are being employed by companies and their effect on brand awareness in mobile service providing indu ...
Oct 15, 2018Open AccessArticle
The tremendous growth of
social media and consumer-generated content on the Internet has inspired the
development of the so-called big data analytics to understand and solve
real-life problems. However, while a handful of studies have employed new data
sources to tackle important research problems in hospitality, there has not
been a systematic application of big data analytic techniques in these studies.
This study aims to explor ...
Mar 15, 2018Open AccessArticle
This paper is based on the perspective of financial
physics, using the cumulative distribution of yield to explore the law and characteristics
of the whole system of Chinese capital market in bull market and bear market,
and find that in the bull market, return
distribution is from
aggregation to dispersion, while
in bear market, return
distribution being from
dispersion to aggregation. ...
Go
|
|
|
