Research on Enterprise Green Governance Mechanism and Role Effect

Environmental pollution has become a major obstacle to China’s sustainable economic development. With China’s emphasis on environmental protection, new green governance models and new environmental technologies are emerging. In the high-quality development process of strengthening environmental protection and practicing the dual-carbon goal, the importance of green corporate governance and technological innovation has become increasingly prominent. Especially in the current economic diversification, enterprises as an important body of social development in the rapid development of the economy and the number of listed companies increasing year by year, the level of green governance directly promotes the performance of enterprises in economic efficiency, market share and social responsibility. This paper combed through the green governance-related research results, using theoretical analysis and case study methods to analyze the relationship between green governance, technological innovation and financial performance of Dongfeng Motor Company. The study shows that green governance promotes enterprise technological innovation from multiple dimensions, and technological innovation enhances the core competitiveness of the enterprise in terms of production and operation and conceptual culture, which ultimately affects the financial performance of the enterprise.