Based on 1128 Chinese academic journal papers in the CNKI database from 2006 to 2023, keyword co-occurrence and cluster analysis were conducted using CiteSpace bibliometric software to analyze the research hotspots and future research trends of domestic scholars in the field of rural e-commerce logistics. Research has found that research on rural e-commerce logistics is relatively rich, with a large number of publications; Universities are the main force of research, and cooperation between universities still needs to be strengthened; Rural e-commerce, rural logistics, development strategies, and development issues are the main research hotspots in the field of rural e-commerce logistics; Rural revitalization, infrastructure, digital economy, and digital countryside are the cutting-edge research directions in rural e-commerce logistics.
Cite this paper
Guo, Y. and Wang, Y. (2023). Research Hotspots and Trends in Rural E-Commerce Logistics: A Visual Analysis Based on CiteSpace. Open Access Library Journal, 10, e955. doi: http://dx.doi.org/10.4236/oalib.1110955.
Chen, C.M. (2005) CiteSpace II: Detecting and Visualizing Emerging Trends and Transient Patterns in Scientific Literature. Journal of the American Society for Information Science and Technology, 57, 359-377. https://doi.org/10.1002/asi.20317
