比亚迪新能源汽车出口贸易现状、问题及对策研究
Research on the Current Situation, Problems and Countermeasures of BYD’s New Energy Vehicle Export Trade

随着全球经济的高速增长和环境保护意识的日益增强，各国能源危机愈发凸显，新能源汽车作为汽车工业绿色转型的关键产业，已成为全球瞩目的焦点。我国，作为新能源汽车生产和消费的重要大国，新能源汽车的出口贸易亦逐渐成为我国汽车出口的新增长点。针对比亚迪新能源汽车的出口贸易现状进行深入分析，结合SWOT分析框架，探讨其优势、劣势、机遇与挑战，并提出相应的应对策略，以期提升比亚迪新能源汽车在国际市场的竞争力。
With the rapid development of the economy and the deepening of people’s awareness of environmental protection, the energy crisis faced by various countries has intensified, and new energy vehicles have become one of the important development directions of the global automobile industry. As one of the largest countries in the world in the production and consumption of new energy vehicles, the export of new energy vehicles has gradually become an important part of China’s automobile exports. This article analyzes the export trade status of BYD’s new energy vehicles. Through the method of SWOT analysis, it analyzes the current situation, advantages, disadvantages, opportunities and challenges of BYD’s new energy vehicle export trade and proposes strategies to deal with the current situation, so as to improve the competitiveness of BYD’s new energy vehicles in the international market.