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数字化转型视角下农业龙头企业绿色优质农产品质量安全管控研究——基于长三角地区27家龙头企业的fsQCA分析
Research on Quality and Safety Control of Green and High-Quality Agricultural Products by Leading Agricultural Enterprises from the Perspective of Digital Transformation—Based on fsQCA Analysis of 27 Leading Enterprises in the Yangtze River Delta Region

DOI: 10.12677/ecl.2025.1451425, PP. 1452-1465

Keywords: 农业龙头企业,绿色优质农产品,农产品质量安全,数字化转型,fsQCA
Agricultural Leading Enterprises
, Green High-Quality Agricultural Products, Quality and Safety of Agricultural Product, Digital Transformation, fsQCA

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Abstract:

本研究以长三角地区27家农业龙头企业为研究对象,基于数字化转型背景,从组态视角探讨多因素相互作用共同影响农业龙头企业主导下绿色优质农产品的质量安全管控水平。从绿色生产质量保障、生产要素数字化建设和外部约束与驱动三个维度,选取绿色生产技术、产品质量保障、生产基地数字化建设、农产品可追溯平台建设、消费者绿色诉求、政府监督六个关键因素,分析影响农产品质量安全管控水平的组态路径。研究结果表明,存在四条显著路径可有效提升绿色优质农产品的质量安全管控水平,总结出技术驱动、混合驱动、需求–监管驱动和数字–监管驱动四种构型。基于研究结果,为农业龙头企业如何调控六个关键要素提出建议和对策。
This study takes 27 leading agricultural enterprises in the Yangtze River Delta as research objects. Based on the background of digital transformation, it explores from a configurational perspective how multiple factors interact to jointly affect the quality and safety control level of green and high-quality agricultural products dominated by leading agricultural enterprises. From three dimensions—green production quality assurance, digital construction of production factors, and external constraints and drivers—six key factors are selected: green production technology, product quality assurance, digital construction of production bases, construction of agricultural product traceability platforms, consumers’ green demands, and government supervision. The study analyzes the configurational paths affecting the quality and safety control level of agricultural products. The results show that there are four significant paths that can effectively improve the quality and safety control level of green and high-quality agricultural products, and summarizes into four configurations: technology-driven, hybrid-driven, demand-regulation-driven, and digital-regulation-driven. Based on the findings, suggestions and countermeasures are proposed for how leading agricultural enterprises can regulate these six key factors.

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