数字经济背景下乡村振兴的现实之困与优化之路
The Real Challenges and Optimization Paths for Rural Revitalization in the Context of Digital Economy

数字经济作为新时代信息快速发展的产物，对促进乡村振兴意义重大，尤其在推动农村产业深度融合、促进农民生活消费升级以及助力资金注入农村与高效利用等方面为乡村注入新鲜活力。然而在数字经济与乡村振兴融合过程中，还存在着数字化基础设施薄弱、数字化专业人才短缺、数字化治理技术应用不足等诸多现实困境。因而，需要不断完善数字基础设施建设、构建系统化数字人才战略、优化数字技术治理体系，以推动数字经济与乡村振兴深度融合，实现乡村数字化转型和高质量发展。
As a product of the rapid development of information in the new era, the digital economy is of great significance in promoting rural revitalization, especially in promoting the deep integration of rural industries, upgrading farmers’ living and consumption, and injecting fresh vitality into rural areas and efficient utilization of funds. However, in the process of integrating digital economy and rural revitalization, there are still many practical difficulties such as weak digital infrastructure, shortage of digital professionals, and insufficient application of digital governance technology. Therefore, it is necessary to continuously improve the construction of digital infrastructure, build a systematic digital talent strategy, optimize the digital technology governance system, in order to promote the deep integration of digital economy and rural revitalization, achieve rural digital transformation and high-quality development.