安徽省中小外贸企业数字化转型研究
Research on the Digital Transformation of Small and Medium-Sized Foreign Trade Enterprises in Anhui Province

在全球经济一体化与数字经济蓬勃发展的当下，国际贸易格局深度重塑，数字化转型成为外贸企业顺应时代潮流、提升竞争力的关键路径。中小外贸企业作为安徽省外贸领域的主力军，在推动安徽外向型经济发展中发挥着巨大的作用，本文主要基于安徽省中小外贸企业数字化转型现有的数据和文献，深入剖析其数字化转型的现状，揭示数字化转型中的潜在问题，并提出数字化转型的必要性，最后从政府与企业两个角度给出了相关建议。
In the current context of the in-depth integration of the global economy and the booming development of the digital economy, the pattern of international trade has been deeply reshaped. Digital transformation has become a crucial path for foreign trade enterprises to adapt to the trends of the times and enhance their competitiveness. Small and medium-sized foreign trade enterprises, as the main force in the foreign trade field of Anhui Province, play a huge role in promoting the development of Anhui’s export-oriented economy. Therefore, the digital transformation of enterprises is of great urgency. This paper mainly analyzes the current situation of the digital transformation of small and medium-sized foreign trade enterprises in Anhui Province based on the existing data and literature on their transformation, reveals the potential problems in the digital transformation, puts forward the necessity of digital transformation, and finally gives relevant suggestions from the perspectives of both the government and enterprises.