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- 2018
Book review: S. Umit Kucuk, Brand Hate: Navigating Consumer Negativity in the Digital WorldAbstract: S. Umit Kucuk, Brand Hate: Navigating Consumer Negativity in the Digital World, 2016, Palgrave Macmillan, 141 pp., €57,19, ISBN: 978-3-319-41518-5 (Hardcover). ISBN: 978-3-319-41519-2 (eBook)
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