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Study of relationship quality satisfaction model on SRM
供应商关系管理中的关系质量满意模型研究*

Keywords: supplier relationship management,relationship quality,satisfaction model
供应商关系管理
,关系质量,满意模型

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Abstract:

Aimed at the absence of the real-time decision support of the relationship quality on supplier relationship management, based on the characteristic of relationship quality dimensionality, combined the production of satisfaction, this paper constructed the dynamic satisfaction model of the relationship quality. Through the aging factor, the model is dynamic and can be used by different style manager. Meanwhile the value factor help provide the risk. A simulation experiment shows the feasibility of the model.

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