Actualidad y desafíos de la comunicación para el cambio social Formación y requerimientos de los profesionales de la comunicación

the main purpose of this paper is to take the postulates of communication for social change as a reference and, within this framework, proceed with a critical reflection on the education received by social communicators in chile; from here, we venture a new theoretical and methodological proposal whereby tools for curricular design are presented in order to offer students an adequate socio-cultural context vis-à-vis communication. in praxeological terms, in chile, and in spite of the fact that the country has important historical references, communication for social change, communication for development, and/or participative and alternative communication are still in want in most educational spaces.