La(s) semiótica(s) de la imagen visual

most problems that affect the semiotic study of the visual images is originated with the pretension of giving an account of its variety from a unique point of view. however, the different mental operating that are required to identify them, recognize and interpret them, being them, perceptual, visual or mainly qualitative, figurative, or normative propositions, as it habitually is, that integrate in different propositions these three aspects, demand a specific treatment for each case. in this sense, without being subject to a dogmatic exegesis, this paper explores, from peirce triad: iconic qualisings, iconic sinsigns, and iconic legisings, and of the contemporary cognitive research, specially d. marr′s vision theory, the differencial, and necessary fundaments for a rigorous study of the construction of meaning theory of these a three great sets of material images.