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Estudio exploratorio del impacto de la red social en el nivel individual de aceptación de sistemas empresariales

DOI: 10.4067/S0718-33052012000100005

Keywords: tam, social networks analysis, enterprise systems, individual acceptance, sem-pls.

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Abstract:

the purpose of this paper is to explore the impact of the social network in using enterprise systems. using a model of information technology acceptance based on tam, this paper explores the social network associated with the effective use of the enterprise system. the research model incorporated the following variables: social norms, computer anxiety, results demonstrability, job relevance, perceived usefulness, perceived ease of use, behavior intention to use and use of the system. in a sample of 90 individuals, the sem-pls analysis of the model included the values associated with measures of centrality and network density. the research model and initial results of this analysis are presented in this article.

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