非遗文化赋能红色精神传播的现实困境与活态化路径研究
Research on the Practical Dilemmas and Living Inheritance Approaches of Intangible Cultural Heritage Empowering the Dissemination of Red Revolutionary Spirit

在推进文化自信自强的国家战略背景下，非物质文化遗产与红色革命文化的融合成为传承民族记忆、弘扬时代精神的重要路径。本研究以浙江省为实证区域，聚焦非遗赋能红色精神传播的现实困境与活态化路径，综合运用文献研究、问卷调查与案例分析法，通过系统调研，深入剖析二者在融合过程中存在的传播形式化、内涵浅表化、机制碎片化等问题。本研究以集体记忆理论为核心分析框架，从非遗活态传承与红色文化教育强化双维度出发，提出构建跨域协作机制、推动技艺创新表达、整合叙事体系、深化体验教育等路径，以促进非遗与红色文化从形式结合走向价值融合，为相关实践提供理论参照与行动指南。
Under the national strategic background of promoting cultural confidence and self-improvement, the integration of intangible cultural heritage and red revolutionary culture has become a significant pathway for inheriting national memory and promoting the spirit of the times. Taking Zhejiang Province as an empirical region, this study focuses on the practical dilemmas and living inheritance approaches of intangible cultural heritage empowering the dissemination of red revolutionary spirit. Employing a comprehensive methodology including literature review, questionnaire surveys, and case analysis, the research conducts systematic investigation to deeply analyze issues such as formalistic dissemination, superficial connotation, and fragmented mechanisms existing in their integration process. With the collective memory theory as the core analytical framework, starting from the dual dimensions of the living inheritance of intangible cultural heritage and the reinforcement of red culture education, the study proposes pathways including constructing cross-domain collaboration mechanisms, fostering innovative expression through skills, integrating narrative systems, and deepening experiential education. These aim to promote the transition from formal combination to value fusion between intangible cultural heritage and red culture, providing theoretical reference and action guidelines for relevant practices.