The educational sector’s technological evolution led to quick market growth of immersive learning tools which specifically benefit students of Science Technology Engineering and Mathematics fields. Augmented Reality (AR) creates an innovative method for colleges to display interactive digital content on actual environments thus generating potential progress in student learning and retention of complex STEM concepts. The research dedicates itself to examining how AR technologies improve student attention and memory functions particularly within STEM academic settings. AR facilitates cognitive psychology and multimedia learning theoretical frameworks to identify the educational effects which occur when using this technology. The effectiveness of AR educational was evaluated by analyzing cases along with implementing classroom projects and running cognitive assessment tests across different types of learning spaces. This paper makes several vital contributions to educational innovation research, because it focuses on practical application alongside technology integration and its impact on learning methods.
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