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The Risk in Moody’s Global Rating and Institutional Image in Emerging Countries Issuing Carbon Credit: NTN-G and Carbon Tokenization in BrazilDOI: 10.4236/tel.2025.153042, PP. 763-778 Keywords: Sovereign Rating, Carbon Tokenization, Institutional Image Abstract: This article analyzes how the global credit score assigned by Moody’s influences Brazil’s institutional image, focusing on ESG (Environmental, Social, and Governance) metrics and financial innovation represented by NTN-G (National Treasury Note Series G). The NTN-G, designed as a public bond backed by carbon credits and tokenizable through the startup iCarbon, is highlighted as a strategic solution to strengthen the country’s reputation by promoting economic sustainability and alignment with global sustainable development goals. Based on financial management and socio-environmental governance frameworks, the study integrates ESG practices, technological innovation, and financial instruments to enhance Brazil’s credibility in the global market.
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