电子竞技热潮对大学生价值观的影响及教育路径探究
The Impact of E-sports Boom on College Students’ Values and the Exploration of Education Path

近些年电子竞技赛事火热，也被归入亚运会的正式比赛项目，以及受到国际奥委会的高度关注，电子竞技已逐渐成为全球性文化符号。本研究以大学生群体为对象，探讨电子竞技热潮对大学生价值观的影响机制及其教育引导路径。研究发现，电子竞技的竞技性、社交性、娱乐性、商业性等特质渗透大学生生活，在个人发展观、社交与团队观、身份认同与消费观、竞争与道德观方面，呈现出“双刃剑”影响效应。并围绕价值锚定、生态重构、产业共治的维度提出建议，认为电竞产业应与高校协同育人，不断探索大学生价值观教育的新路径，引导大学生树立正确的价值观。
In recent years, E-sports events are hot, and have also been included in the official events of the Asian Games. As well as being highly concerned by the International Olympic Committee, E-sports has gradually become a global cultural symbol. This study takes college students as the object to explore the impact mechanism of E-sports boom on college students’ values and the path of education and guidance. The study found that the characteristics of e-sports, such as competitiveness, sociality, entertainment, and commerciality, permeated college students’ lives, and showed a “double-edged sword” effect in terms of personal development, social and team views, identity and consumption views, and competition and morality. It also puts forward suggestions around the dimensions of value anchoring, ecological reconstruction and industrial co governance, and believes that the e-sports industry should cooperate with colleges and universities to educate people, not to explore the new path of college students’ values education, and guide college students to establish correct values.