野生动物园发展及应对市场变化策略探究
Exploring the Development of Safari Parks and Strategies for Coping with Market Changes

野生动物园在我国属于新兴起步阶段的行业，符合人与动物和谐共处的理念，也符合绿水青山就是金山银山的两山理论发展理念，因此，受到国内旅游市场的追捧和部分投资者的青睐，但是在野生动物园建设时，受投资与回报的对立统一关系影响，国内野生动物园从建设到完成一般为3~5年，显著低于世界平均水平。从动物园发展历史来看，珍稀野生动物用于迁地保护、科普教育以及科学研究的历史相对较短，在对野生动物饲养、繁殖、习性以及行为研究尚且处于起步阶段，加上野生动物园展示的动物种类较多，即使在近5年之内，很多野生动物在国内中大型动物园当中仍然属于首次繁殖。野生动物园发展的不成熟遇到当前及未来市场环境的复杂性和多变性，打造高品质的动物园和培养专业的技术团队，是遵循行业发展趋势和满足市场需求的必然选择和正确路径。
Safari park in China belongs to the emerging start-up stage of the industry, not only in line with the concept of harmonious coexistence of people and animals, but also in line with the development concept of Lucid waters and lush mountains are invaluable assets, therefore, sought after by the domestic tourism market and some investors. However, when it comes to the construction of safari parks, influenced by the unity of opposites between investment and return, the construction of domestic safari parks is generally completed in 3~5 years, which is significantly lower than the world average. From the point of view of the history of zoo development, the history of rare wild animals used for relocation protection, popular science education and scientific research is relatively short, in the study of the breeding, reproduction, habits and behavior of wild animals is still in its infancy. Coupled with the fact that safari parks display a large number of species of animals, even in the last five years, many wild animals are still breeding for the first time in medium and large zoos in our country. The immaturity of the development of the safari park encounters the complexity and variability of the current and future market environment, and creating a high-quality zoo and cultivating a professional team is the inevitable choice and correct path to follow the development trend of the industry and meet the market demand.