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Modern Management 2025
网络社交平台用户隐私披露与多主体协同保护研究
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Abstract:
随着互联网社交普及,用户隐私披露类型多样,但同时面临着自我披露、应用服务商不当操作、黑客攻击等风险。通过线上线下问卷调查303份,发现用户隐私保护意识不均衡,对平台安全认知保守且泄露风险高等问题。原因在于隐私保护立法滞后、多部门协同机制缺失、平台自治规范成效差。为此提出完善协同治理机制、细化法律法规、加强企业管理与技术水平、增强公民意识等对策,旨在构建良好网络隐私保护生态。
With the widespread use of internet-based social interactions, the types of user privacy disclosures have become more diverse. However, users are simultaneously facing risks such as self-disclosure, improper handling by app service providers, and cyber-attacks. Based on 303 online and offline questionnaires, the study reveals uneven user awareness of privacy protection, conservative perceptions of platform security, and high risks of data leakage. Contributing factors include lagging privacy protection legislation, the absence of multi-departmental coordination mechanisms, and ineffective self-regulation by platforms. Proposed countermeasures involve improving collaborative governance mechanisms, refining legal frameworks, enhancing corporate management and technological capabilities, and strengthening public awareness, aiming to establish a robust ecosystem for online privacy protection.
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