新能源汽车出口贸易竞争力及发展策略优化分析
Analysis of the Export Trade Competitiveness and Development Strategy Optimization of New Energy Vehicles

本研究以新能源汽车出口贸易为研究对象，从数据角度深入分析其出口竞争力。从数据入手发现近年来我国新能源汽车出口规模快速增长，出口结构具有不平衡的特点，贸易顺差不断扩大。采用波特钻石模型分析中国新能源汽车的出口环境，同时使用贸易竞争优势指数分析中国新能源汽车的国际竞争力，得知中国的新能源汽车在国际市场上的竞争力持续攀升。目前，国际政治环境不断变化，我国新能源汽车出口贸易竞争力虽不断增强但也面临诸多挑战。因此，政府和企业应针对现实情况调整新能源汽车相关策略，以提高国际竞争力。
This study takes the export trade of new energy vehicles as the research object, and analyzes its export competitiveness from the perspective of data. Starting from the data, it is found that in recent years, the export scale of China’s new energy vehicles has grown rapidly, the export structure has the characteristics of imbalance, and the trade surplus has been expanding. Using the Porter diamond model to analyze the export environment of China’s new energy vehicles, and using the trade competitive advantage index to analyze the international competitiveness of China’s new energy vehicles, it is found that the competitiveness of China’s new energy vehicles in the international market continues to rise. At present, the international political environment is constantly changing, and although the competitiveness of China’s new energy vehicle export trade is constantly increasing, it is also facing many challenges. Therefore, the government and enterprises should adjust the relevant strategies of new energy vehicles according to the actual situation to improve international competitiveness.