政策工具视角下的省级农村寄递物流体系建设研究
Research on the Construction of Provincial Rural Postal and Delivery Logistics Systems from the Perspective of Policy Instruments

目的：选取21份省级农村寄递物流政策文本为研究对象，研究分析农村基地物流政策文本内容的特点和不足，在此基础上提出具有针对性的合理化建议，以期为我国农村寄递物流政策体系的进一步完善提供参考。方法：以政策工具为视角，结合参与主体维度构建二维分析框架，采用内容分析法对21个农村寄递物流政策文本进行分析，得到有效编码906个。研究结果：1) 农村寄递物流体系的政策工具结构性不均衡。2) 政策内容缺少区域特色。据此提出完善我国农村寄递物流体系的相应建议：a) 政策工具的使用尚可优化。b) 突显政策内容的区域特色。
Objective: The present research focuses on an analysis of 21 provincial-level rural delivery and logistics policy documents, with the aim of examining the distinctive features and deficiencies inherent in their content. On this foundation, targeted and rational recommendations are formulated to serve as a reference for enhancing the comprehensiveness of China’s rural delivery and logistics policy framework. Methodology: Adopting a policy instrument perspective, a two-dimensional analytical framework is constructed, incorporating the dimension of participating entities. Content analysis is applied to the 21 rural delivery and logistics policy documents, yielding a total of 906 valid codes for analysis. Research Outcomes: 1) A structural imbalance is observed in the deployment of policy instruments within the rural delivery and logistics system. 2) The policy content lacks a distinctive regional flavor. Based on these findings, the following suggestions are put forward for refining China’s rural delivery and logistics system: a) The utilization of policy instruments can be further optimized. b) The regional characteristics of policy content should be emphasized.