好莱坞科幻电影在中国的跨文化路径及其传播启示
The Cross-Cultural Path of Hollywood Science Fiction Movies in China and Its Communication Enlightenment

全球化背景下，影片作为跨文化传播的重要媒介之一，也成为了国家文化软实力的重要体现形式。本文聚焦好莱坞科幻电影在中国市场风靡现象，旨在通过分析好莱坞科幻片在中国传播路径与深层逻辑，为中国科幻电影跨文化传播借鉴经验。如何有效地通过电影构建国家形象、传播中国特色的文化价值观，并为国际受众所接受，需要从文化自信深化电影内涵、技术研发满足国际大众需求、细化跨文化方案推出优质内容等方面作出实践。
In the context of globalization, movies, as one of the important media for cross-cultural communication, have also become an important manifestation of a country’s cultural soft power. This article focuses on the popularity of Hollywood science fiction movies in the Chinese market, aiming to draw lessons for the cross-cultural communication of Chinese science fiction movies by analyzing the communication path and deep logic of Hollywood science fiction movies in China. How to effectively build a national image through movies, spread Chinese cultural values, and be accepted by international audiences requires practice in terms of deepening the connotation of movies with cultural confidence, meeting the needs of the international public with technological research and development, and refining cross-cultural solutions to launch high-quality content.