论“村BA”对乡村体育赛事的影响与启示
On the Impact and Inspiration of “Village BA” on Rural Sports Events

贵州黔东南州台江县台盘村开展的“村BA”赛事，历史文化底蕴深厚，传承近百年，历经几代人的传承和改进，该赛事在2022年夏季火爆全国，让众多人感受到乡村体育赛事的魅力所在。本文以贵州“村BA”为例，阐述贵州“村BA”对乡村体育赛事影响与启示。贵州“村BA”的积极影响：提升群众体育参与、培养乡村体育人才、加快乡村体育建设、与人文地理结合。对我国乡村体育赛事的启示：与节庆结合，提升群众参与；与地域结合，打造特色赛事；与媒体结合，实现可持续发展。本研究旨在推动体育强国建设，为我国乡村体育赛事的持续发展探寻可行之路。
The “Village BA” event held in Taipan Village, Taijiang County, Qiandongnan Prefecture, Guizhou, has a profound historical and cultural heritage and has been passed down for nearly a hundred years. After several generations of inheritance and improvement, the event became popular in the country in the summer of 2022, allowing many people to feel the charm of rural sports events. This article takes the “Village BA” in Guizhou as an example to illustrate the impact of “Village BA” on rural sports events and its lessons for China’s rural sports events. The positive impacts of “Village BA” in Guizhou include: enhancing public participation in sports, cultivating rural sports talents, accelerating rural sports development, and integrating with festivals to enhance public participation; integrating with local characteristics to create unique events; and integrating with media to achieve sustainable development. The purpose of this study is to promote the construction of sports power and explore the feasible way for the sustainable development of rural sports events in China.