潮流玩具的设计理念与风格研究——以原创IP“寻迹001”为例
The Design Concept and Style Study of Trendy Toys—Taking the Original IP “Tracing 001” as an Example

本文通过对现有的潮玩类别的视觉元素、艺术风格和设计理念进行深入分析，从国内外研究现状、风格研究、角色设计等多个方面探讨了玩具在不同维度表达上的独特性和创新性。研究采用了视觉分析和设计理论等方法，系统地剖析了不同潮玩如何通过独特的视觉语言和艺术风格吸引受众，塑造情感联结和文化意义。结果显示，潮玩不仅仅是一款产品，更是通过其独特的艺术设计和文化创新，成功地传递了特定主题和情感体验。本研究为理解潮玩IP在艺术设计和文化影响中的角色提供了理论探讨和实践指导，并以原创IP“寻迹001”为例，从情感性和叙事性的角度探讨如何设计一款潮玩IP形象。
This paper conducts an in-depth analysis of the visual elements, artistic styles, and design concepts of existing collectible toys, exploring their uniqueness and innovation across various dimensions such as domestic and international research status, style studies, and character design. The study employs methods such as visual analysis and design theory to systematically examine how different collectible toys attract audiences and shape emotional connections and cultural meanings through unique visual languages and artistic styles. The results indicate that collectible toys are not merely products; they successfully convey specific themes and emotional experiences through their distinctive artistic design and cultural innovation. This research provides theoretical exploration and practical guidance for understanding the role of collectible toy IPs in artistic design and cultural impact. It uses the original IP “Seek Trace 001” as an example to discuss how to design a collectible toy IP character from the perspectives of emotion and narrative.