“互联网+”时代公共图书馆面向企业科技创新的竞争情报服务研究
Research on Competitive Intelligence Services of Public Libraries for Enterprise Scientific and Technological Innovation in the “Internet+” Era

当下正处于“互联网+”时代，公共图书馆服务模式正迎来前所未有的机遇与挑战。对于现代企业发展与生存而言，竞争情报是非常重要的一种手段，同时它也能帮助企业保持竞争优势，实现科技创新。图书馆应利用好在信息资源、技术与人才方面的优势，并将其最大限度地发挥出来，从而帮助企业用户获取其所需的竞争情报服务。笔者将对企业在科技创新过程中竞争情报需求的相关内容进行分析，将其与“互联网+”时代下公共图书馆开展竞争情报服务的现状相结合，借助SWOT分析法对公共图书馆面向企业科技创新的竞争情报服务的优劣势及面临的机遇和挑战进行分析，探讨“互联网+”时代下公共图书馆面向企业科技创新的竞争情报服务策略。
At present, in the era of “Internet+”, the public library service model is ushering in unprecedented opportunities and challenges. For the development and survival of modern enterprises, competitive intelligence is a very important means, and it can also help enterprises maintain competitive advantages and achieve scientific and technological innovation. Libraries should make good use of their advantages in information resources, technology and talents, and maximize them to help enterprise users obtain the competitive intelligence services they need. This paper will analyze the relevant content of the competitive intelligence demand of enterprises in the process of scientific and technological innovation, combine it with the current situation of competitive intelligence services carried out by public libraries in the “Internet+” era, analyze the advantages and disadvantages of competitive intelligence services for enterprise scientific and technological innovation of public libraries, as well as the opportunities and challenges they face with the help of SWOT analysis method, and discuss the competitive intelligence service strategy of public libraries for enterprise scientific and technological innovation in the “Internet+” era.