体教融合背景下山西省高校毽球队发展的SWOT分析与策略研究
SWOT Analysis and Strategy Research on the Development of Shuttlecock Teams in Colleges and Universities in Shanxi Province under the Background of the Integration of Sports and Education

发展民族传统体育项目可以增强民族自信，对民族振兴有着积极的作用。为持续推进体教融合工作，推动我国毽球运动的高质量发展，助力弘扬中华民族传统体育文化，本文通过文献资料法、实地考察法、SWOT分析法等方法对山西省高校毽球队进行了优势、劣势、机遇、威胁四个方面的分析。建议以校园毽球为出发点，培养山西省毽球后备人才；以相关部门支持为辅助，打通毽球人才升学渠道；以毽球赛事宣传为中心，打造全民支持的氛围；以发展高校毽球联赛为重心，提升毽球美誉度等四个方面促进山西省高校毽球队高质量发展。
The development of traditional national sports can enhance national self-confidence and play a positive role in national rejuvenation. In order to continuously promote the integration of sports and education, promote the high quality development of shuttlecock in China and promote the traditional sports culture of the Chinese nation, this paper analyzes the advantages, disadvantages, opportunities and threats of Shanxi university shuttlecock teams by means of literature, field investigation and SWOT analysis. It is suggested to take campus shuttlecock as the starting point to train the reserve talents of Shanxi Province shuttlecock; with the support of relevant departments, open up the channels for shuttlecock talents to study; centering on the publicity of shuttlecock competitions, creating an atmosphere of national support; the high quality development of shuttlecock teams in colleges and universities in Shanxi Province should be promoted from four aspects, namely the development of shuttlecock league and the promotion of shuttlecock reputation.