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Modern Management 2024
数字化转型如何影响企业创新绩效？——战略柔性的中介作用
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Abstract:
数字化转型标志着数字技术与生产发展深度融合，目前已经成为企业开展高质量创新活动的必由之路。基于此，本文利用制造业上市公司2011~2021年数据，实证检验数字化转型如何影响企业创新绩效。分析结果显示，虽然数字化转型整体提升了企业创新绩效，但两者之间呈非线性的“倒U型”关系，适度的数字化转型最有利于企业创新绩效的提升，研究进一步发现，企业的数字化转型与战略柔性也是“倒U型”的非线性关系。数字化转型通过“倒U型”曲线效应影响战略柔性，进而影响了企业创新绩效，促成了数字化转型与创新绩效的“倒U型”关系。研究结论揭示了“数字化转型–战略柔性–企业创新绩效”之间的关系，并为企业突破数字化转型困境、提高企业创新绩效提供新路径。
Digital transformation marks the deep integration of digital technology and production development, and has become the only way for enterprises to carry out high-quality innovation activities. Based on this, this article uses manufacturing listed companies data during 2011~2021, to empirically test how digital transition affects the enterprise innovation performance. The analysis results show that although digital transformation improves enterprise innovation performance as a whole, there is a nonlinear “inverted U-shaped” relationship between them, and moderate digital transformation is the most conducive to the improvement of enterprise innovation performance. The study further finds that the digital transformation and strategic flexibility of enterprises are also “inverted U-shaped” nonlinear relationship. Digital transformation affects strategic flexibility through the “inverted U-shaped” curve effect, which further affects the innovation performance of enterprises, and contributes to the “inverted U-shaped” relationship between digital transformation and innovation performance. The research conclusion reveals the relationship between “digital transformation, strategic flexibility and enterprise innovation performance”, and provides a new path for enterprises to break through the dilemma of digital transformation and improve enterprise innovation performance.
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