数字时代政府公共传播的困境及对策研究
Research on the Dilemma and Countermeasures of Government Public Communication in the Digital Age

建设网络强国，以网络治理、网络安全、网络文化确保社会主义意识形态安全。立足新时代文化特质，廓清政府数字公共传播领域以“以人民为中心”底层逻辑，突出数智化与人文化融合特质，厘清政府与民众的信息传播者受众者双重角色，回应数字时代社会治理面临的困境与挑战。
Build a cyber power, and ensure socialist ideological security with cyber governance, cyber security, and cyber culture. Based on cultural characteristics of the New Era, it clarifies the underlying logic of “people-centered” in the field of government digital public communication, highlights the characteristics of digital intelligence and the integration of human culture, clarifies the dual roles of the government and the people as information disseminators and audiences, and responds to the dilemmas and challenges faced by social governance in the digital era.