网络称谓语研究
A Study of Internet Appellative

网络称谓语是称谓语在网络语境下的一种变体，指网民在进行网络交际时所使用的具有指称人功能的词语，具有很强的传播能力。本文基于社会语言学的研究视角，探究了网络称谓语的类型、功能和特点。本文把网络称谓语归纳为三类，分别为褒义类、贬义类和中性类。研究发现，网络称谓语具有词缀化趋势、趣味性增强以及贬义性突出的特点。本文总结了网络称谓语形成的四个主要原因。首先，在网络环境下，网络称谓语是网民宣泄情绪的手段，同时不同的群体也可以通过不同称谓语的使用进行区分。其次，语言作为社会事物，一定会受到社会政治经济及文化因素的影响，这些因素也是产生各种网络称谓语的肥沃土壤。再次，各种新兴媒体的出现导致传播媒介的改变，加速了网络称谓语的传播速度。最后，语言的发展遵循其自身的发展规律，具有客观性。网络称谓语的研究有助于丰富现代称谓系统。同时，社会的发展促进了语言的发展，而语言的变化又反映了社会的变化。
Internet appellative is a variant of appellative, referring to words with the function of referring to people used by Internet users during online communication, which can be propagated easily. Based on the research perspective of sociolinguistics, this paper explores the types, functions and characteristics of Internet appellatives and categorizes Internet appellatives into three types, namely, positive, negative and neutral. It is found that internet appellatives are characterized by a tendency towards lexicalization, increased fun and a prominent pejorative nature. This paper summarizes a total of four reasons for the formation of network appellatives. First of all, network appellative is one of the ways for netizens to vent their emotions. Different groups can be distinguished through the use of appellatives. Secondly, language, as a social thing, must be influenced by socio-political, economic and cultural factors, which are also the fertile soil for the production of various kinds of online appellatives. Once again, the emergence of various emerging media has led to a change in the medium of communication, which has accelerated the speed of the spread of Internet appellative language. Finally, the development of language follows its own development law, which is objective. The study of Internet appellatives helps to enrich the modern appellation system. At the same time, the development of society promotes the development of language, and the change of language reflects the change of society.