网络语言中的“萌化”现象探析
An Analysis of the “Cuteness” Phenomenon in Network Language

随着互联网的普及，网络交际在交流中的作用日益凸显。值得注意的是，一种特殊的“萌化”语言表达正在悄然出现，在语音和语法上均有不同的变异表现。“萌化”语言与起源自日本的“萌文化”密切相关，是外来文化在中国生根发芽、中国化的典型表现。此外，这一现象也与社会学、心理学中的交际视角、PAC理论乃至代际文化等密切相关，是“新新人类”的“新新语言”。研究“萌化”语言也能进一步促进对青年网络语言的了解，进而了解新一代青年的心理和代际特征。
With the popularity of the Internet, the role of network communication has become increasingly prominent in communication. It is worth noting that a special “cuteness” language expression is quietly emerging, with different variations in pronunciation and grammar. The “cuteness” language is closely related to the “cuteness culture” originating from Japan, and is a typical manifestation of the rooting and localization of foreign cultures in China. In addition, this phenomenon is also closely related to the communication perspective, PAC theory and even intergenerational culture in sociology and psychology. It is the “new language” of “new people”. The study of “cuteness” language can also further promote the understanding of young people’s online language, and further understand the psychological and intergenerational characteristics of the young people.