企业盈利能力研究——以深圳市北鼎晶辉科技股份有限公司为例
Research on Enterprise Profitability—Taking Shenzhen Beiding Jinghui Technology Co., Ltd. as an Example

随着经济迅速发展和竞争加剧，盈利能力对企业的重要性不言而喻。杜邦分析体系可综合地评价一个企业的财务状况，故其也被广泛应用。近年来许多行业遭受重创，而目前涉及家电行业的相关分析较少。故本文选取深圳市北鼎晶辉科技股份有限公司作为研究对象，运用该方法对其展开分析，发现其存在的问题并提出相应措施，也希望该分析能对企业发展有一定的帮助。
As the fast growth of economy, the profitability has become very important for its survival in the fierce competition. DuPont analysis system can systematically evaluate and analyze the financial situation of an enterprise, and is therefore generally used in enterprises. In recent years, many industries suffered heavy losses, and currently there are few relevant analyses related to the home appliance industry. Therefore, Shenzhen Beiding Jinghui Technology Co., Ltd was chosen as the research object and this method was used to analyze it, find its existing issues, and propose relevant measures. It is also expected that the analysis in this article can be useful for the development of enterprises.