基于生成式AI的新中式女装创新设计探究
Research of Neo-Chinese Women’s Innovative Design Based on the Generative AI

随着以ChatGPT与Midjourney为代表的生成式AI在设计行业的应用价值与发展潜力迅速提升，AIGC时代AI技术发展正催化着行业一系列变革，文章以生成式AI为研究对象，为新中式女装创新设计总结了设计方法，并进行设计应用。研究表明，生成式AI在新中式女装设计中的应用以设计师为主导，需要基于设计思维，在一定程度上促进设计师创造力，降低设计成本，生成式AI可以辅助设计师，而非替代设计师。研究也为设计师和研究者进一步探索生成式AI在服装设计领域的应用提供了实践参考价值。
The application value and development potential of generative AI, represented by ChatGPT and Midjourney, have stimulated a series of changes in the design industry. The article takes the Generation Type AI as the research object, summarizes the design method for the new Chinese style women’s clothing innovation design, and carries on the design application. The research shows that the application of generative AI in the new Chinese women’s dress design is dominated by the designer, and it needs to be based on the design thinking, which can promote the creativity of the designer and reduce the design cost to a certain extent, generative AI can assist designers, not replace them. The research also provides practical reference value for designers and researchers to further explore the application of generative AI in the field of fashion design.