绿色生态理念下包装设计的发展趋势
Development Trend of Packaging Design under the Concept of Green Ecology

随着经济的快速发展，企业为了吸引消费者，在产品包装上造成了大量的资源浪费，对人的身心健康的损害和环境的污染日趋严重。因此为了保护生态环境，可持续发展，绿色包装设计应运而生并成为包装发展的新趋势。本文从绿色生态理念下包装设计的发展趋势角度出发，主要阐释了绿色包装设计的概念和诉求，分析当下包装设计的现状以及包装设计未来趋势，包括绿色印刷、材料和新技术的应用，以期对绿色包装设计提供参考与帮助。
With the rapid development of economy, in order to attract consumers, enterprises have caused a large amount of waste of resources on product packaging, which has increasingly serious damage to people’s physical and mental health and environmental pollution. Therefore, in order to protect the ecological environment and sustainable development, green packaging design has emerged and become a new trend in packaging development. From the perspective of the development trend of packaging design under the concept of green ecology, this paper mainly explains the concept and demands of green packaging design, analyzes the current status of packaging design and the future trend of packaging design, including the application of green printing, materials and new technologies, in order to provide reference and help for green packaging design.