东巴动物文字图形化设计应用研究
Study on the Application of Graphic Design of Dongba Animal Characters

本文通过简述纳西族东巴文字面临的现实危机以及分析东巴文字特点，结合东巴文字中动物文特有的象形性以及文化内涵，提出其可以图形化的原因和意义。根据格式塔心理学中知觉活动所遵循的简化原则，提出东巴文字中动物文图形化设计的策略，并加以设计实践，力求在保留原有文字特点的基础上通过现代的设计手法，使得纳西族的东巴文字得以传承和保护。
This paper briefly describes the realistic crisis facing the Dongba characters of Naxi nationality and analyzes the characteristics of Dongba characters. Combining with the pictographic character and cultural connotation of animal characters in Dongba characters, this paper puts forward the reason and significance of its graphization. According to the simplification principle followed by perceptual activities in Gestalt psychology, this paper puts forward the graphic design strategy of animal characters in Dongba characters, and puts it into design practice, striving to preserve the characteristics of the original characters through modern design techniques, so as to make the Dongba characters of Naxi nationality inherit and protect.