新媒体背景下多元文化在综艺节目中的传播表现浅析
A Brief Analysis of the Dissemination of Multiculturalism in Variety Shows under the Context of New Media

综艺节目作为一种电视节目形态，是新媒体时代中传播各种物质与信息内容的优秀载体。多元文化作为被传播的内容之一，其通过拥有新媒体影响力加持的综艺节目向社会大众进行传播，其传播效率之高，速度之快，范围之广，这毫无疑问是新的信息时代中一种独特而有效的文化传播方式。而这种传播方式的形成与发展，以及其中各方面之间的架构与联系，都是值得我们去研究的。
As a form of the television program, variety shows serve as an excellent medium for disseminating various material and informational content in the age of new media. Multiculturalism, as one of the contents being transmitted, is spread to the public through variety shows, which are amplified by the influence of new media. Without a doubt, this is a unique and effective way of cultural dissemi-nation with high efficiency, speed, and range in the new information age. The formation and devel-opment of this dissemination approach, as well as the structure and connections between all as-pects involved, are worthy of our investigation.