Purpose: This study analyzes Bangladeshi companies’ online information disclosure and social media
tactics. We investigated the scope of online reporting and the characteristics
of businesses related to exposing information on the internet. Our findings
have witnessed the sudden rise of the internet and social media use and their
succeeding influence on firms over the past decade, making this research
particularly pertinent. Methodology: A disclosure index has been developed that includes various financial and
non-financial disclosures, one of which is the corporate presence on
online social networking platforms. This study then looks into the characteristics
of companies linked to the amount of information disclosed on the internet. Findings: According to this study, an organization’s voluntary internet reporting is
linked to business size, industry type and audit firm type, but not to the
company age, financial performance and the proportion of independent board
members in the audit committee. On the other hand, the company size and
external audit firm type significantly
impact the firm’s social media strategy. Research Limitations: The focus of this investigation is on a single nation; nevertheless, it would
be fascinating to carry out this research in a collection of developing
countries whose economic conditions are comparable to that of Bangladesh. Originality/Value: The study focuses on the online disclosures of companies listed on the DSEX in
2022 and includes information regarding their social media strategy. The
findings demonstrate the potential for advancement regarding the level of disclosure companies provide over the internet.
This study recommends regulatory authorities and standard setters when
defining best practice online reporting standards. These recommendations are
provided in the form of an extensive and comprehensive index.
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