In mediaindustry, the digital-led convergencesupported by satellite
network and the Internet has facilitated new opportunities and new market, especially in
television industry, which is the most significant and indispensable in human’s
everyday life. Under the complicated media environment, it is more
than essential to discuss whether it is necessary to regulate the television
industry as the public media channel. This article firstly explores the diversity of TV programs with examples, then
the impact of the Internet and new media platforms
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