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ISSN: 2333-9721
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-  2018 

The Innovation Barriers and Attitudes towards Innovation at SMSs: A Study on SMSs in ?anakkale

Keywords: Kü?ük ve Orta Büyüklükteki ??letmeler,?novasyon,?novasyon Tutumlar?,?novasyon Stratejileri,?novasyon Engelleri

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Abstract:

Innovation is a very important tool in increasing companies’ competitiveness and efficiency. The companies – who decrease their costs through innovation- gain advantage such as; prise advantage, awareness and higher quality, against their rivals.SMEs who are the rivals of big companies, must benefit from innovation at their products, processes, marketingmethods and techniques and organization structures. The aim of this study is to determine the SMEs attitudes towards innovation and internal and external factors that prevent/block the innovation applications. The dimensions of the relationship and the relationship between the given factors are tried to be investigated. Forthis, 132 SMEs owners and up level managers’ opinions operating in ?anakkale are collected and analyzed through a questionnaire

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