The Future of Media in Post-Truth Age

One of the most important characteristics of democratic governments is that they provide the rights an means to their citizens for information access because the citizens adjust their political orientations based on the information they retrieve. Prior to the mass digitalization of content, access to information was possible only through traditional media platforms like newspapers, TVs, etc. But today it is possible to generate, convey and even regenerate information content with an incredible speed over new generation media platforms. The greatest niche of this new age media platforms is that both correspondents of information -the supplier and the consumer have the ability to process and adjust content. Since any node in this communication platform can be a content provider, transmission of unproven facts, false news and city myths to masses is also becoming faster, and they constitute as an important percentage of the total available content. Smartphone applications like ‘WhatsApp’ and social network platforms boost the speed of this content transmission. Thus in this so called Post-truth media age verification and confirmation of content are of crucial importance, but also handicapped. Because with every enhancement in the underlying technology it is becoming increasingly simple and faster to generate rich content with text, image, audio, and video features. On the other hand more complex and sophisticated verification mechanisms are required, but now they don’t have the luxury to slow down or censor these fast reacting media platforms. In this study first a literature survey of post-truth age is presented together with the enabling technological developments. Then the future of publishing and news reporting with their upcomingchallenges are analyzed. Finally the potential approaches to be adopted on the evolution of publishing are proposed and discussed