DETERMINING THE FACTORS ON MORAL STANDARDS IN ORGANIZATIONS BY AHP METHOD

As each nation has its own morality rules and values based on the culture in macro level, each business company may have its own moral values and standards resulting from the corporate background and culture in micro level too. After all, there may be different parties playing role in setting those moral standards. This study aims to order the factors gathered by literature review those affect moral standards in business firms by Analytic Hierarchy Process (AHP). Results show that most important factor is social factors as mainly; social values, individual values and the demand and expectation of media in order at total. By these results it is aimed to reach a standard level and sustaining this level of one of the most important values in business life, work morality, with practices on results