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- 2019
Problems of Internat?onal?zat?on in Travel Enterpr?ses And Analys?s of Solut?on Proposals in Conceptual ContextKeywords: Uluslararas? Seyahat ??letmeleri,Uluslararas?la?ma Sorunlar? Abstract: Businesses want to increase their profitability by providing customer satisfaction and operate all over the world, where they can find the right investment environment. As of 2018, there are 1.4 billion people travelling internationally. these people travel comfortably and safely through businesses that offer appropriate organizational opportunities and services. In this context, people need transportation, accommodation, eating and drinking services offered by travel agencies in order to go from place where they reside. For this reason, it can be said that travel businesses are the most common type of business which have the most potential to operate internationally. There are a number of problems that travel companies face to realize their international activities and different solutions are offered to these problems. The aim of this study is to determine the problems encountered by the travel enterprises in the international arena based on the secondary data analysis and to propose appropriate solutions to these problems. These problems, which international travel enterprises can live intensively, have been analyzed by internal and external environmental analysis, with the help of the results obtained and the appropriate solutions have been tried to be proposed
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