City Culture Capital and City Image: Study on the Spring Culture Capital and the Construction of Jinan City Image

Under the guidance of Pierre Bourdieu’s Culture Capital Theory, this research attempts to probe into the relationship between the spring culture capital of Jinan and the construction of the city image. The capitalization of the spring culture resources is an arduous and complicated process. This paper tries to provide some feasible strategies and suggestion to the popularization of the city image of Jinan and helps to materialize the positive interaction between the spring culture capital and the city image.