TESTING CORPORATE ENTREPRENEURSHIP ASSESSMENT INSTRUMENT IN TRANSITION ENVIRONMENT

Sa？etak The key issue in comtemporary business environment is how to acquire and maintain the competitive advantage in the long term. In that sense, the organizations must seek for something new in their functioning, new products, services, suppliers, customers, distribution channels, markets, new marketing, organizational and other technical and non-technical solutions. Corporate entrepreneurship (CE) is critical to a firm's success, particurarly in today's dynamic environment. The main aim of this study was to investigate the construct validity of Corporate Entrepreneurship Assessment Instrument (CEAI) in the case of Serbia. Data analysis was conducted using SPSS Statistics 19.0. The research findings revealed possible practical implementation of CEAI in Serbian organizations. The results showed that the employees' attitudes toward the recognized CE dimensions have depended on their age, education, years of work experience, and position in the organization