Selections From the ABC 2017 Annual Conference, Dublin, Ireland: Finding a Pedagogical Pot o’ Gold

This article, the first of a two-part series, offers readers 13 teaching innovations debuted at the 2017 Association for Business Communication’s annual conference in Dublin, Ireland. Assignment topics presented here include communication strategy and message-packaging skills, deep communication insights, and career and personal development. Additional assignment support materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are downloadable from the Association for Business Communication and DePaul University Center for Sales Leadership websites: http://www.businesscommunication.org/page/assignments and https://salesleadershipcenter.com/research/business-professional-communication-quarterly-my-favorite-assignmen