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-  2019 

Festival and Organization Studies

DOI: 10.1177/0170840617727785

Keywords: commercialization,festivals’ organizing,reversing,temporariness

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Abstract:

The present essay examines the festival as a form of organizing and as a metaphor for contemporary organizations. Drawing upon classical and contemporary perspectives on festival, we focus on social ambivalences and how these are enacted and mediated through festivals. Specifically, we argue that festivals mark a tension between linear and cyclical dimensions of social time. Next, we argue that formal institutional and communitarian principles are mediated through festival. Finally, we argue that festivals mark a tension between reflexivity and social critique on the one hand and mass spectacle on the other, and problematize the notion of bodily enjoyment as a form of social consciousness. We discuss the implications of these three ambivalences – in the notion of time, the notion of community and the notion of reflexivity – for contributing to contemporary organizational discussions

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