Intentional ambiguity refers to the linguistic phenomenon that the addresser consciously uses some indirect or ambiguous words to express illocutionary forces to the addressee in the specific context. By analyzing the intentional ambiguity from the perspective of pragmatic definition, pragmatic connotation, pragmatic theory and pragmatic value, it shows that the dynamic study of intentional ambiguity based on pragmatics is conducive to explain the phenomenon of intentional ambiguity in communication. As long as it is used skillfully in the specific context, intentional ambiguity can be an effective communicative strategy to help the communicators achieve their communication intention.
References
[1]
Wang, Y. (2019) Researches on the Psychological Representation of Ambiguous Words. Journal of Heilongjiang College of Education, 3, 117-119.
[2]
Wu, S. (2000) Pragmatic Analysis of Ambiguity. Journal of Beijing International Studies University, 6, 6-10.
[3]
Thomas, J.A. (1995) Meaning in Interaction: An Introduction to Pragmatics. Longman, London, 142.
[4]
Wang, J. (2009) Pragmatic Value and Translation Method of Lexical Ambiguity in Advertising English. Journal of North China University of Science and Technology (Social Science Edition), 1, 112-115.
[5]
Li, X.Q. (2008) A Cognitive Analysis on English Structural Ambiguity. Journal of Jishou University (Social Science Edition), 11, 136.
[6]
Grice, H.P. (1975) Syntax and Semantics 3: Speech Acts. Academic Press, New York, 61-63.
[7]
Leech, G. (1983) Principles of Pragmatics. Longman, London, 132-135.
[8]
Brown, P. and Levinson. (1987) Politeness: Some Universals of Language Usage. Cambridge University Press, Cambridge, 69-73.
https://doi.org/10.1017/CBO9780511813085
[9]
Li, J.W. (2016) Study of Positive Impact of Slogan Deliberate Ambiguity. Journal of Hebei Jiaotong Vocational and Technical College, 9, 77-80.