新媒体环境下的主持传播格局演变
The Evolutionof the Patternof the Host Communication in the NewMedia Environment

摘要 作为广播电视媒体重要传播样态的主持传播，如今在新媒体环境下正呈现出新的特点，其发展态势和构成格局也在悄然发生变化。本文通过对国内主持传播领域新现象和新特点的梳理，分析了新媒体环境下主持传播的基本格局，并对其新的特征及发展态势作了总结。
Being an important part of the radio and television communication activities, host communication now is showing some new features in the new media environment,which composition is also quietly changing. Based on the new phenomena of the domestic host communication, the research targets on analyzing the basic pattern of host communication, and summarizes its new features and development trend in the new media environment