基于公共产品理论的健康教育供给能力建设
Capacity building for the supply of health education from the perspective of public product

健康教育作为公共卫生服务的先导性和基础性内容已成为共识，而居民巨大的健康教育需求与当前仍 显积弱的健康教育供给能力尚不平衡。运用公共产品理论，从健康教育的公共产品属性入手，分析其供给困境， 通过经费补偿机制、培养管理机制和合作动力机制三个路径加强健康教育供给能力建设，促进健康教育产品公共 价值的实现。
It has been widely accepted that health education is the original and basic content of the public health service. However, there is still contradiction between residents’ huge demand for health education and the current health education supply. Begining with recognizing the attribute of health education as a public product, the paper analyzed the supply crunch. And capacity building should be pushed forward from the following three aspects: funds compensation mechanism, training management mechanism and cooperation dynamic mechanism. Only through that can we promote the realization of public value of health education