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北京邮电大学学报 2004

产品不完全同质的Hotelling模型

, PP. 36-40

廖小伟,吕廷杰

Keywords: 不完全同质,Hotelling,差异化,均衡

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Abstract:

构造了产品不完全同质条件下空间差异化的2阶段动态博弈模型,证明了即使在线性交通成本、消费者均匀分布等条件下,在产品不同质而导致产品总效用不同的双寡头市场上,企业的最优选择策略既不是最大差异化也不是最小差异化.最小差异化往往带来恶性价格竞争,而实行差异化又需要成本;最大差异化也不是所有情况下的企业的最优选择策略,企业应选择“适度差异化”策略.并且进一步讨论了交通费用剩余、垄断限价和共谋等相关问题.

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