The Analysis of Several Models of Investment Value of Logistics Project Evaluation

The study of the logistics project evaluation model features reviews the traditional value evaluation model. On the basis of this, using the fuzzy theory, we establish several logistics project evaluation models under fuzzy environment. The analysis of the respective characteristics and the comparison of the calculated results of the three models show that these models are important methods of investment value of logistics evaluation. 1. Introduction With the use of information technology and e-commerce and other modern technology, the investment in logistics industry has high uncertainty, irreversibility, and fuzziness. The application of NPV and other traditional methods of logistics project valuation is easy to cause the enterprise objective and actual value deviation. Giving full consideration to market volatility, uncertainty, irreversibility, and real option is of great practicality. The application of the real option to evaluate logistics project investment value is widely used. Schwartz and moon [1] believe that real option in venture capital evaluation can make better explanation. Dayanik [2] and so forth solved the one-dimensional diffusion process of optimal stopping problems, and the results for American option pricing, control, and so on are suitable. At the same time, in view of logistics project investment also having the characteristic of fuzziness, fuzzy factors with real option theory to carry on the research is very important. Carlsson and fullér [3] considered the rates of fuzzy-relation-fuzzy-option formula and used the optimization theory to build the project investment decision model of R&D optimization. The fuzzy process, mixing process, and uncertain process proposed by Liu [4] can well explain the fuzzy financial market. Qin and Li [5] also presented the option pricing problem under fuzzy environment. Although most of the distribution function of a random variable can be obtained by statistical method, but in actual, because of the incomplete logistics project information and prior knowledge, we often fail to accurately collect and measure these data and cannot depict or control the various factors of the logistics project, which increase the logistics project management fuzzy. Thinking about these factors of the logistics project completely, many scholars are considering the classical option pricing theory on how to be improved. This paper reviews the logistics project evaluation model under traditional situation, then, on this foundation, it puts forward a few other value evaluation models and discusses and finally compares