The Evaluation of Social Capital Benefits: Enterprise Level Socialinio kapitalo naudos vertinimas: mon s lygmuo

This paper aims to present how social capital can benefit business processes of an enterprise, which uses its social networks for business purposes, and which of those benefits are the most important in this context. The first part of this article represents the theory of social capital. The main conceptual approaches to social capital were investigated. According to this, the conception of social capital and its dimensions were introduced. The second part of this paper seeks to evaluate the benefits of social capital to enterprise’s business activities by mentioning not only benefits, which create social capital but also risks, which can occur if social capital is used improperly. The last part of this essay introduced the model of social capital’s benefits to enterprise’s business processes and evaluated, which of them are the most relevant. Article in English Straipsnyje siekiama pateikti, kaip socialinis kapitalas gali gerinti mon s verslo procesus, kaip naudojamas verslo tikslais socialiniuose tinkluose ir kurie veiksniai naudos aspektu yra vertingiausi. Pirmojoje io straipsnio dalyje buvo nagrin jama socialinio kapitalo teorija ir pagrindiniai koncepciniai po iūriai. Remiantis teorine analize, buvo identifikuota socialinio kapitalo koncepcija ir veiksniai. Antrojoje straipsnio dalyje buvo tiriama socialinio kapitalo vert moni verslo procesams, pabr iant ne tik socialinio kapitalo sukuriam vert , bet ir rizik , kuri gali atsirasti, jei socialinis kapitalas netinkamai naudojamas. Paskutin je straipsnio dalyje pateiktas socialinio kapitalo mon s verslo proces naudos modelis ir vertinti tiesiogiai su iuo procesu susij veiksniai. Straipsnis angl kalba